A Destination Management Organization (DMO) is the Coordinated Manager of all items that make up a Destination (attractions, access, marketing, human resources, image and prices). It adopts a strategic approach to link different entities to improve the management of the tourist destination. DMO Mediterranean Pearls was created on a specific cross-border value added. In fact, it offers a unique opportunity for the Mediterranean destinations involved. DMO Mediterranean Pearls will support business development, promoting the creation of business alliances that could improve the economy, quality and range of tourism services.
DMO Mediterranean Pearls wins the "Premio TRI - Cristina Ambrosini 2017" award with the project "UNIVERSO ALCANTARA". Award ceremony was held in Siena on september 23th within the World Tourism Unesco (WTU) 2017.